Size Chart & Essential Tips

Bag-a-Vie* Pillow Shapers are as versatile as you need it to be. Use one or stack them horizontally or vertically for that perfect fit. Bag-a-Vie* is designed to Mix and Match sizes in any bag, just the way you like it.

Essential Tips

  • When your Purse Shapers arrive, massage with an open palm to flatten somewhat, as inner fibers may shift during shipping
  • Be sure to alternate positioning between uses for best results (when using more then 1 Shaper in a bag)
  • Store your bags in their dust bags, laying down whenever possible to prevent sag
  • ALWAYS store in a dry safe place away from direct sunlight or hot lights
  • DO NOT over stuff the bag by using the wrong size Bag-a-Vie, so as not to misshape the form of your bag
  • DO NOT close your HERMES Kelly and Birkin bags, you do not want to stretch and mark straps and hardware - simply place insert inside, tighten straps to allow moderate support from within and store
  • Place your Hermes shaped pillows inside and press with open palms front to back to secure shapers and allow them to mold slightly inside
  • DO NOT place plastic air pillows inside your leather bags
  • DO NOT store in plastic containers
  • DO NOT store in plastic boxes, always allow air flow
  • Throw your Bag-a-Vie Purse Shapers in the dryer once a month to regenerate their moisture absorbing quality
  • Replace your Purse Pillows every 1-2 years , more often if you live in a high humidity area
  • Surface clean only

Below is a list of just a few suggested uses for some of today's most popular bags. They are great for MANY more styles and brands not listed below. If you don't see your bag below, just drop us a note and we'll be glad to help you find your perfect fit.

ORIGINAL Shaped Purse Pillow Shapers

Tres Mini (7"x4.5")
  • Chanel Mini
  • Chanel WOC
  • Chanel Carry Around Messenger
  • LV Eva
  • PLUS most other small bags
Mini (9"x4.5")
  • Chanel Timeless clutch
  • Chanel M/L classic flap
  • Chanel Diana Flap
  • Chanel Small classic flap
  • Chanel 19 Small/Medium (10")
  • Chanel PST (use 2 horizontally stacked for that structured look)
  • Chanel Reissue 226 size (original style with folded bottom)
  • Chanel Half-moon WOC
  • Chanel Boy Medium
  • Christian Dior Diorling
  • Gucci Small Disco 
  • Hermes Toolbox 20cm
  • Hermes Birkin 25 (2 side by side)
  • PLUS many more!
Petite (12"x5.5")
  • Chanel GST (use two, one in each compartment - when GST is NEW - once creased, use 2 MEDI)
  • Chanel Double Flap Jumbo
  • Chanel Reissue (227 size)
  • Chanel CoCo Handle Large Size - 2
  • Christian Dior Lady - 2
  • Hermes 32 cm. Kelly (lay flat on bottom or use 2 side by side/stacked alternating)
  • Hermes 30 cm. Birkin (lay flat on bottom or use 2 side by side/stacked alternating)
  • Hermes Lindy 26cm
  • Hermes Evelyne 29
  • Louis Vuitton 25 Speedy
  • Louis Vuitton Brittany (2)
  • PLUS many more!
Medi (14"x7.5")
  • Balenciaga City (1 or 2 stacked or side by side)
  • Celine Mini Luggage (use 2 stacked or side by side)
  • Chanel Maxi
  • Chanel Soft Body Jumbo
  • Chanel Large Camera bag
  • Chanel Cerf tote (2 stacked horizontally or side by side - alternate between uses)
  • Chanel Large Deauville (2 stacked horizontally or side by side - alternate between uses)
  • Chanel Vintage (XL jumbo)
  • Chanel Single Flap Jumbo
  • Chanel GST (use two, one in each compartment - when GST is older and has creasing/sag)
  • Celine Medium Trapeze (use 2 stacked or side by side)
  • Hermes Picotin MM - 1 flat or 2 arched
  • Hermes 35 cm. Birkin (2 vertically side-by-side or horizontally stacked, use this method when bag has a lot of creasing)
  • Hermes Birkin 40cm - 3 side by side
  • Hermes SO Kelly
  • LV Artsy MM (2 placed side-by-side - order original Birkin 35 Combo2pk)
  • PLUS many more!
Grande (14.5"x11")
  • Balenciaga Day Bag
  • Celine Phantom - 2
  • Chanel Chain Around Maxi Flap
  • Chanel N/S Modern Chain Tote
  • Chanel Deauville Small
  • Chanel Timeless Tote
  • Goyard XL Tote (2)
  • Goyard small tote (2 side-by-side)
  • Hermes Birkin 40cm (2 side by side for softer leather, can use 3 side by side or stacked)
  • Hermes Garden Party (2)
  • Hermes Picotin GM
  • Louis Vuitton Neverfull GM (2 side-by-side)
  • PLUS many more!

CUSTOM Shaped Purse Pillows

Birkin 25
  • Hermes Birkin 25
  • Hermes Lindy 26
  • Hermes Toolbox 26
  • PLUS many more of similar shaped 25cm totes
Birkin 30
  • Hermes Birkin 30
  • Hermes Garden Party TPM
  • Celine Mini Belt
  • Celine Medium Trapeze
  • Celine Micro
  • Louis Vuitton Speedy 30
  • Most 30cm Totes
  • PLUS many more!
Birkin 35
  • Hermes Birkin 35
  • Hermes Garden Party 36 PM
  • Louis Vuitton Neverfull MM
  • Goyard St. Louis PM Tote
  • Louis Vuitton Speedy 35
  • Chanel Deauville Large Tote
  • Chanel Caviar 31 Hobo
  • Celine Medium Trapeze
  • Louis Vuitton Speedy 35
  • Louis Vuitton Alma MM
  • Most 35cm Totes
  • PLUS many more!
Kelly 28
  • Hermes Kelly 28
  • Hermes Bolidie 27
  • Hermes Jypsiere 28
  • Hermes Cabas 29
  • Hermes Plume 28
  • Plus many more similar shaped 28cm bags!
Kelly 32
  • Hermes Kelly 32
  • Hermes Bolide 27
  • Hermes Jypsiere 28
  • Hermes Jypsiere 31
  • Hermes Evelyne 29
  • Most 32cm Totes
  • PLUS many more!
Kelly 35
  • Hermes Kelly 35
  • Hermes Bolide 31 and 35
  • Hermes Jypsiere 34
  • Most 35cm Totes
  • PLUS many more!


Proudly made in the USA. PATENTED moisture absorbing qualities for optimal protection. US Patent No. 9,265,315US Trademark No. 5,912,570